This statistic illustrates the share of legal digital content consumers that used Amazon's online services to consume and/or share digital content in the United Kingdom from 2012 to 2018. As of the most recent survey wave, ending in March 2018, 44 percent of respondents reported using the online service.
Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018
non-infringers**; those who had downloaded, streamed/accessed or shared any of the six content types in the past three months***
Method of interview
Computer-assisted telephone interviews (CATI)
Supplementary notes
* Base of most recent survey wave (Wave 8). Base varied by wave: n (W2) = 2,062; n (W3) = 2,206; n (W4) = 2,034; n(W5)=1,171; n (W6) = 2,284; n (W7) = 2,254; n (W8) = 2,142. ** Only respondents that reported having consumed no illegal digital content. *** Content types included: music, e-books, video games, computer software, films and tv shows. Online (CAWI) and face-to-face (CAPI) surveys were used.
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Ofcom, & Intellectual Property Office (UK), & Kantar. (July 4, 2018). Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/
Ofcom, und Intellectual Property Office (UK), und Kantar. "Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018." Chart. July 4, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/
Ofcom, Intellectual Property Office (UK), Kantar. (2018). Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/
Ofcom, and Intellectual Property Office (UK), and Kantar. "Use of Amazon Online Services to Consume or Share Digital Content in The United Kingdom (Uk) from 2012 to 2018." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/
Ofcom & Intellectual Property Office (UK) & Kantar, Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 Statista, https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/ (last visited December 22, 2024)
Use of Amazon online services to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph], Ofcom, & Intellectual Property Office (UK), & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291455/use-of-amazon-to-consume-or-share-digital-content-uk/
